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Communication and Dissemination

The Communication and Dissemination of the TICHO project includes the creation and publication of a Digital Book containing the project's results and the organisation of a final Event for the dissemination of the project actions..

The Digital Entertainment Book


The Digital Entertainment Book is a multimedia digital container based on Artificial Intelligence, designed to collect and enhance the results of the TICHO project through an interactive and accessible experience..

The Digital Entertainment Book is not just an archive, but an integrated digital ecosystem that connects to the other communication activities of the project, including:

  • The official site of TICHO, for a structured and always up-to-date experience.
  • Promotional spots and social campaign, to amplify the reach and engage a wider audience.
  • The final event, which will represent the concluding moment for the presentation of best practices and the achievements reached.

An immersive and replicable digital experience, designed to tell the story of TICHO in an innovative, interactive, and accessible way for everyone.

Thanks to an AI Avatar, users are guided on a journey to discover the key content of the project, with an intuitive interface that facilitates access to a wide range of multimedia resources, including:

  • Exclusive videos and interviews with industry experts and project participants.
  • Information sheets dedicated to the themes of accessibility and inclusivity in cultural contexts.
  • Insights and data on the results and impact generated by the TICHO project.
Watch the Digital Book

The final event


The final event of the TICHO project represents a key moment for presenting the objectives achieved and the results obtained, offering a unique opportunity to share with a wide audience the impact and potential of innovation applied to cultural heritage; a chance for dialogue and discussion among industry experts, cultural institutions, stakeholders, and end users, to reflect together on how digital technologies can transform the enjoyment of cultural heritage, making it more inclusive and immersive..

IIn particular, during the event, participants can explore: 

03. Feedback from the target group

  • Direct experiences of users who have tested the App.
  • Reflections on usability, impact and added value of the application.
  • Collection of feedback for the future improvement of the platform. 

04. Future applications of TICHO

  • Discussion on the potential of the TICHO model in other cultural and tourist contexts.
  • In-depth analysis of the dissemination and scalability strategies of the solution.
  • Possibility of extending the use of the app to new areas and audiences.

 

The programme

02. The functionalities of the TICHO APP

  • Interactive presentation of the main features.
  • Demonstration of the use of Augmented Reality (AR) and Virtual Reality (VR) to enhance the visitor experience.
  • The role of Artificial Intelligence and the conversational agent, which guides and personalises the interaction with cultural content.

01. The concept and vision of TICHO

  • The philosophy that has guided the development of the project.
  • The aim of making culture more accessible and inclusive.
  • The key data and the impacts generated in terms of accessibility and inclusion, with a focus on people with diverse sensory and linguistic abilities. 
The interviews
Watch the video